The new Eli and Peyton Manning commercial features the two superstars quarterbacks embarking on a new mission: to become two sport athletes. The Double Stuffed Racing League (DSRL), believed to be the league of the future in the commercial, consists of the basic necessities of any sport association. It has its very own arena where the races take place on a platform shaped like an Oreo cookie. An official makes sure the players follow the rules and award any sort of penalties for breaking them. There are fans in the stands that keep the league alive and a spirited mascot cheering on its team. This commercial works and appeals to audiences for several reasons. The Manning brothers are part of the 2007 and 2008 Super Bowl. The commercial appeals to Giant and Colts' fans as well as Super Bowl party throwers around the country. As a Giant’s fan and Super Bowl watcher I have gone out and purchased a bag of Oreos for the big game to help get into the spirit of the night. The commercial is obviously a light humored and creative way to link the Manning family and Oreo cookies together. Throughout the race to finish the cookie the DSRL theme song plays as the intensity of the race heats up. The mascot does his thing around the platform as we see the stands are empty with the exception of Mr. and Mrs. Manning. Keeping the arena empty continues to add to the commercial’s humor. While thinking of previous commercials for Oreo products I cannot recall any commercials but I know the Manning brothers’ commercial will stay in my memory along with the DSRL theme song’s melody.
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